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Plaudits for Chelle’s Books

Hyphema won the Dec 9, 2011 Friday Book Cover Vote on the Shades of Love website & was recommended in the book Summer Reading: 2012 Blue Ribbon Selection published by the Ewen Prime Co.   EMSWorld posted about Final Sin & Hyphema.

Hyphema: Bleeding in the eye caused by trauma… Matt Garratti, a paramedic from New York, moves his wife and son to North Carolina to work at his dream job as a flight medic. Pakistani born Sudah, his wife, receives frosty stares and insensitive comments from their new neighbors… Matt wonders if he is pursuing his dream or bringing his family into a nightmare from which they may never wake.

Final Sin was an Honorable Mention in the Fiction Category of the 2010 NY Book Festival & a 2009 Pushcart Prize nominee.  EMSWorld posted about Final Sin & Hyphema.

Deputy Sherriff Commander Jake Carson has his hands full… investigation of a brutal multiple homicide, a troubled son and a vindictive ex-wife. He meets young, free-spirited paramedic Julie Jennings. When Julie becomes the subject of an obsession, it puts both of them in danger.

Bartlett’s Rule was named one of Carolyn Howard Johnson’s Top Ten Reads for 2009

Bartlett's Rule

Bartlett’s Rule shares the story of Lon and Paige’s love affair; a romance filled with hardship, emotion, danger and triumph. Falling in love was never the challenge; being there for each other, knowing just what to say and making it work is the real test. Paige and Lon are real; they are human, they cry and they laugh. Paige has to learn to trust. Lon has to learn to be patient.

A Chaunce of Riches was Winner of D. Renee Bagby’s readers’ choice for The Best Overall First Chapter, April 2010

Ben Johnson was hired as a bodyguard for a rich widow and her kid, but he never expected to be working for the woman who had abandoned him just when he had needed her the most. Damn it all, he still wanted her. Samantha Chaunce never thought she would have to explain why she married the rich man instead of Ben. Or that her husband had been murdered… and Ben was the prime suspect.

60+ Days to LIVE, BREATHE, & WRITE Writer’s Book Selected as Writer’s Groups ‘Textbook’

60+ Live, Breath & Write
Chelle Cordero’s experience as both a multi-published novelist and long-term freelance journalist, in addition to her successful Kindle Blog, Living, Breathing, Writing, will give you information and ideas… activities to spark your imagination, ‘up’ your writing game, develop your skills, and guide you through the business of writing and being a writer…

Karma Visited was featured in USA Today – Happy Ever After – Nov. 7, 2013
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Do you believe in karma? Annie Furman has a gift that allows her, while she sleeps, to visit people in their time of need — but who will be there for her when she needs help? Undersheriff Dave Turner is investigating a series of home invasions and homicides. He has no idea that solving this case will lead him to the woman of his dreams.

Tempted to Buy Social Media Followers?
Why Less is More

By: Marsha Friedman

If you get spam emails, you’ve probably seen subject lines like this:

“Buy followers for cheap!”

“Look more legit – Twitter followers $2.99 per 1,000”

Boosting your following on social media for just a few bucks can be tempting. Popularity increases perceived value, so a large audience conveys clout and credibility. It’s also an endorsement of you and your message by other individuals, businesses and entities using platforms such as Facebook and Twitter.

But paying for those followers can have the opposite effect. Cheap “followers” are often dummy accounts, overseas users (many businesses pay low-wage workers overseas to create fake accounts), and inactive accounts. And there are plenty of free online tools that can quickly tell you how much of an account’s following is fake.

If you’re a celebrity or politician, that can make for embarrassing headlines. If you’re a business or individual trying to market yourself or build a brand, it can make you look downright untrustworthy. 

On the biggest platforms, the money spent on followers will ultimately be wasted. Twitter and Facebook now routinely delete fake and inactive accounts. Those 40,000 Facebook “likes” you bought can disappear in a matter of days. And the sudden drop in numbers will alert any real followers you have that you’ve been artificially bulking up.

Fake followers also defeat the purpose of social media marketing: They’re not real people who are going to spread your message and who might eventually do business with you. Their only value is in making it appear that you’re popular.  Until you’re not.

Don’t succumb to the come-ons for cheap followers. Even if it’s just a dollar, it’s a dollar wasted – or worse.

If you’ve never bought followers, it’s likely you have a few fakes and inactive accounts following you anyway. That’s not your fault; they’re out there and most people have some!

It’s a good idea to periodically do some housecleaning and get rid of the accounts that aren’t doing anything for you. Our in-house team of social media strategists at EMSI Public Relations shared their thoughts on how to do this for the largest platforms – Twitter and Facebook:

•  For Twitter, use free online tools to see what percentage of your followers are good accounts.
We use fakers.statuspeople.com to see what percentage of followers on an account is genuine, inactive or fake. If 80 percent or more of your following is good, you don’t have to worry about appearing disreputable. And keep in mind, the tools that tell you how many fakes you have are neither foolproof nor entirely accurate.

That said, fake and inactive followers don’t do you any good. Engaging users – having them respond to, retweet, favorite and “like” your content – is what helps create future customers.  Clean house by running your account through ManageFlitter.com.  This app identifies which of your followers are fake, among other details, and allows you to easily remove them.

•  Review those who have liked your Facebook page.  Businesses, brands, artists and others using Facebook to interact for promotional purposes use pages specifically designated by Facebook for that purpose. People simply “like” your business page rather than submit a friend request as they do with personal pages. The number of likes you have indicates the number of followers you have. Again, since the value of the platform is getting people to engage by sharing and “liking” your content, it’s better to have 500 engaged potential customers than 10,000 followers in India.

Review who’s following you by going to the Admin Panel in the upper left-hand corner of your community page and clicking “see all likes.” Go through the list – you may recognize names of regular customers or people who often “like” or comment on your content. Check the user profiles of the ones you don’t know, or who look less than genuine, to decide if they’re real people. The list gives you the option to remove anyone with the click of a button.

If you haven’t purchased followers, cleaning house once in a while shouldn’t be much of a chore.  Your reward will be having a higher percentage of engaged users who will actually help spread your message to other potential customers or clients.

About Marsha Friedman

Marsha Friedman is a 24-year veteran of the public relations industry. She is the CEO of EMSI Public Relations, a top public relations firmthat provides PR and social media services to businesses, professional firms, entertainers and authors. Marsha is the author of Celebritize Yourself: The Three Step Method to Increase Your Visibility and Explode Your Business.” Tune into her weekly Blog Talk Radio Show, EMSI’s PR Insider every Thursday at 3 p.m. EST. Follow her on Twitter: @marshafriedman

Learn some of the ways to use Twitter in my article on the VHP Author’s Blog

Living, Breathing, Writing

My Weekly Writing Workshop  (Living, Breathing, Writing) for Kindle has been discontinued. But you don’t have to miss out, go to https://amzn.to/2Tj06HG for a copy of 60+ Days to Live, Breathe, & Write  

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