Authors Chelle Cordero and Charmaine Gordon  at Palaia Vineyards July 31, 6PM to 8PM

(click image for directions)

Multi-published Vanilla Heart Publishing Authors Chelle Cordero and Charmaine Gordon will be at Palaia Vineyards on Friday night, July 31, 2015, 6:00PM to 8:00PM to read from their books, interactive discussion of the stories and the writing process, and sign book copies. Copies will be available for purchase. There is no cover fee; participants must be at least 21-years old.

Just browsing the internet and found a few terrific quotes to share

 

”The best and most beautiful things in the world cannot be seen or even touched – they must be felt with the heart.” ~ Helen Keller

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“Never allow yourself to be defined by someone else’s opinion of you.”
~ Veronica Garcia

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“If opportunity doesn’t knock, build a door.” ~ Milton Berle

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“Today I choose life. Every morning when I wake up I can choose joy, happiness, negativity, pain… To feel the freedom that comes from being able to continue to make mistakes and choices – today I choose to feel life, not to deny my humanity but embrace it.” ~ Kevyn Aucoin

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“Success is like reaching an important birthday and finding you’re exactly the same.”
~ Audrey Hepburn

yellow rose side

What is a street team? Simple. It’s a group of your fans and readers, who hit the streets, both online and Main Street USA in brick and mortar stores, to help spread the word about you and your books.” Humphreys, Sara (2013-03-04). Street Team Smarts: An Author’s Guide to Building and Running a Successful Street Team

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Suggested Team Activities

  •  Talk about my books with friends in person. – Blurbs for each book can be found at Smashwords
  • If you read (or have read) any of my books, reviews (honest & hopefully good) would greatly be appreciated (Amazon, GoodReads, blogs, etc). If you publish a review, please send me the URL so I can publicize it.
  • Distribute bookmarks and other promo material (supplied) to potential readers; distribute sales sheets to libraries/bookstores with ebook capability.
  • Go to  your local library and/or bookstores and offer to moderate a book discussion on any of my novels. (Discussion packets are available) – Let me know if you arrange a book discussion so that I can send you supporting material.
  • Online support – join/like my Author Chelle Cordero FaceBook page, like, share and comment on Author Chelle Cordero book-related posts.
  • Follow me on Twitter and retweet book related tweets; ditto for Google+
  • Visit blogs where I have a guest post and leave comments. Promote these posts via Twitter, Google+ and FaceBook.
  • Post a trailer about my books on FaceBook and personal blogs. Include buy links.
  • Use book title hashtags on Twitter, on FaceBook, and Google+
  • Speak to local bookstores and libraries about stocking books (titles available wholesale to booksellers through Amazon)
  • Share ideas how to promote with the rest of the street team.

My street team members have received free short stories and books. SWAG is offered.

Message me on FaceBook or leave a comment HERE to let me know that you are IN.

717 event poster 1click on the poster for directions

Our FaceBook Event Page

(you must be 21+ to attend)

Just browsing the internet and found a few terrific quotes to share

“My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style.” — Maya Angelou

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“Compassion is not religious business, it is human business, it is not luxury, it is essential for our own peace and mental stability, it is essential for human survival.”
― Dalai Lama

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There is no more precious gift you can give someone you love than time. Spend some time with those who matter most to your heart.” — Delilah‬

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“Renew, release, let go. Yesterday’s gone. There’s nothing you can do to bring it back. You can’t “should’ve” done something. You can only DO something. Renew yourself. Release that attachment. Today is a new day!”
― Steve Maraboli

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“You are never too old to set another goal or to dream a new dream.” CS Lewis

blooming rose

FathersDay

4 Tips to Help Authors Sell More Books
Want to Attract More Readers? – Publishing Sales Coach Offers Helpful Insight

By mid-2014, self-published authors began taking home the bulk of all ebook author earnings generated on Amazon.com. Meanwhile, authors published by all of the Big Five publishers—Penguin Random House, HarperCollins, Hachette, Macmillan and Simon & Schuster—combined slipped into second place, according to the January 2015 Author Earnings Report. As a direct result, more and more authors are in the driver’s seat when it comes to the sales and marketing of their books.

“I’ve received several emails via LinkedIn over the years from newly self-published authors who were promoting their books, trying to convince me to buy them. If you’re one of these authors, I genuinely applaud you for taking that important step toward self-promotion,” says Staflund, founder and publisher at Polished Publishing Group (PPG), www.polishedpublishinggroup.com. “Unfortunately, 99 percent of the contacts you emailed never purchased your book because your message was flawed in one or, perhaps, all of the following ways.”

WIIFM: What’s In It for Me?

This is what all our customers are asking themselves, whether consciously or unconsciously, whenever they consider making a purchase: what’s in it for me? All salespeople need to be aware of the WIIFM acronym and be sure they’re answering that question in all of their marketing materials, in a clear and concise manner that speaks to customers in their language. 

Being “clear” means telling them what’s in it for them in a manner that addresses their needs directly. Will your book increase their joy? If yes, how? Will your book decrease their pain? If yes, how?

Being “concise” means telling them what’s in it for them in as few words as possible. We live in an “instant soup” society filled with customers that want quick and easy solutions to their problems. Your materials are best received when someone makes up their own mind to review them—not when they’ve been interrupted by a long, drawn out, unsolicited email on LinkedIn or elsewhere. 

And “speaking to them in their language” means communicating what’s in it for them in a manner that they will understand and appreciate most. Two of the marketing languages you may choose from are price-based marketing and value-based marketing.

TOMA: Top of Mind Awareness

Your target market is a fluid and ever-changing stream of old and new customers. You need to stay in front of them so that, when they’re ready to buy whatever type of book it is you’re selling, they’ll recall your book ahead of all the others. In the world of advertising and marketing, this is known as creating top of mind awareness.

Some of the traditional ways that businesses create top of mind awareness are to place regular ads on television, radio, and billboards, or in print media outlets such as magazines and newspapers. Repetition is the key to success in any advertising campaign, and this can get pretty expensive in these traditional arenas. We’re talking hundreds, maybe even thousands of dollars per month to run enough ads to achieve top of mind awareness with the general public, depending on how large a trading area you’re trying to reach. Luckily, authors have a virtually free online alternative known as blogging that utilizes the power of keywords to draw people in from anywhere in the world that has Internet access. And, authors also have the benefit of free social media websites to super-charge those blogging campaigns.

An Attractive, Accessible Storefront

All your blogging and social media marketing efforts will be profitless unless you’re using those vehicles to consistently redirect people to the webpage where they can buy your book. Make it quick and easy for them to find the place to buy your book once they’ve read that compelling blog post or viewed that interesting tweet on Twitter. Make the page so attractive that they will want the book even more.

Convenient, User-friendly Purchase Options

Some people are more comfortable with online shopping than others. Where one customer may want to pay for a purchase using PayPal, another will prefer to pay via their favourite credit card. Some still prefer an old-fashioned “pay by cheque or money order” option. The more purchase options you can provide, the more convenient and user-friendly your online storefront will appear. It’s the equivalent of casting a much wider net to catch a greater variety of fish.

About Kim Staflund

As the founder and publisher at Polished Publishing Group (PPG),www.polishedpublishinggroup.com, Kim Staflund works with businesses and individuals around the world to produce professional quality audiobooks, ebooks, paperbacks and hardcovers using a supported self-publishing business model. As a bestselling author and sales coach, she shows authors how to sell their books using all the effective traditional and online tricks of the trade. Staflund has a substantial sales and sales management history combined with over 20 years of book publishing experience within the traditional and new publishing markets.

 

article provided by:
Ginny Grimsley
National Print Campaign Manager
News and Experts

Visit AuthorGraph to request a personalized
digital autograph from Chelle Cordero

Click HERE to go to AuthorGraph

Bartlett's RuleUntil the Ambulance ArrivesFinal Sin (EMS Novels Book 1)Hostage Heart
Within the LawHyphema (EMS Novels Book 2)Karma VisitedA Chaunce of Riches
60+ Days to Live, Breathe, & WriteThe Many Faces of Chelle CorderoHis Lucky CharmEMS Novels Bundle Pack

Chelle Cordero uses Authorgraph to connect personally with readers.

Click “Request Authorgraph” and include a message to Chelle to receive a personalized inscription that you can view on your favorite reading devices.

See all of Chelle’s books on Amazon, Smashwords,
Kobo, and Barnes&Noble

The Winners List from My #EMSWeek Contests

2 audiobook downloads (1 Final Sin & 1 Hyphema) Kathy B
2 audiobook downloads (1 Final Sin & 1 Hyphema) Gail G
Hyphema ebook Cindy B
Final Sin ebook Mike C
EMS Bundle Pack ebook Linda B
2 audiobook downloads (1 Final Sin & 1 Hyphema) Charmaine G

Thank you EVERYONE for entering!

 

and if you didn’t win this time or want to see more:

for more AudioBooks by Chelle Cordero on Audible.com
http://adbl.co/1AnsgSH

for more e-books by Chelle Cordero on Smashwords
http://bit.ly/1FcXXhv

for Paperback, Kindle & Audio on Amazon
http://amzn.to/1kaGsRN

for Paperback & NOOK on Barnes&Noble
http://bit.ly/1kMmxXB

and other online retailers

Final Sin

#EMSWeekBookChallenge

The rules,
Every day, unscramble a character’s name
Retweet this tweet:

[substitute UNscrambled character name] #EMSWeekBookChallenge@ChelleCordero

At the end of the week, 2 lucky winners will win 2 audiobooks!!
Make sure your account is public!!

GOOD LUCK!!!

Living, Breathing, Writing [Kindle Edition]

You can receive My Weekly Writing Workshop on your Kindle - just go to http://bit.ly/pILcG for details.

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